graphic design
graphic design

Amsterdam Catalog Covers

PRINT DESIGN

Two catalog covers for industrial and interior paints. These were actually color card catalogs and the client was the printing company that was producing the color cards. The color selections were for industrial uses and other exteriors as the photos on one cover suggest, but it was also important to capture the feel of the vastly different usages using softer colors for the interior line and stronger bolder colors for the exterior line.

As often happens with these types of jobs, no photographs were available of the actual paint uses. We had to find appropriate stock photos to convey the message, without being too specific.